The Real Power Of “People See – People Do”

In case you haven’t noticed, just about everyone is online these days doing a thousand different things. From paying bills, to arranging travel, to shopping for a new home, people spend a LOT of time online.

People are even using the Internet more than ever to keep in touch with family, friends, and co-workers.

Not only do they keep in touch with each other, but they recommend products and services that they like. For instance, when one person “likes” a product or service, they let other people know about it and they, in turn, “like” the product or service too.

Do not expect immediate results. Develop a good social media strategy requires a lot of time. You will need to keep working on getting more people to add you on Facebook or follow you on Twitter before you can think about launching any serious social media campaigns. Make sure you mention your social media presence in your other marketing campaigns.

TIP! To build up rapidly your followers, hold a giveaway! To enter, require people to like your page on Facebook, follow you on Twitter, or subscribe to your updates on another social media site. Even if the prize is small, you’ll see your followers skyrocket, and most of them will stick around after the contest has concluded.

On Facebook, businesses build followers by getting them to “Like” their Facebook Fan pages. Imagine someone being in love with your product or service… so they tell everyone they know.

Then, they come to your Fan page and “Like” you and now they get all of your promotions and become loyal customers.

The process becomes viral and continues to go on and on…

Enhance your profile thanks to background images or Facebook photostrips. You should create a design that reflects the current season, or simply use colors associated with your brand. Change the design of your profile regularly, or use different designs on special occasions only, before switching back to your usual design.

TIP! When marketing your business on social media sites such as Twitter and Facebook, try to talk like a “person” rather than a “business”. People who use these sites are looking for personal interaction.

Business owners are becoming aware that they also need to be online in a major way to capitalize on social network usage amongst consumers.

It is a fact that your business success strongly relies on a solid, reputable online existence.

If you do not have a customized landing page you are actually losing out on business. Your gross income is probably sagging if you are a small business owner without an online fan base or ability to capture leads.

Be interactive on your Facebook page. If all you ever do is post, post, and post some more, then people will get tired of you quickly. If you ask interesting questions, engage consumers in conversation, and respond to their posts, then your posts will become more appealing every time.

TIP! Use lists as much as possible. People love lists because they are easy to read and easy to pass on to their friends.

Imagine how much traffic you can send to your website if you provide surveys for your customers about that new product you want to launch?

Not only will you get real-time data for market analysis, but your customers will be delighted and relieved to know they can find you, their friend, online 24/7.

If you really want to effectively allocate your marketing and advertising dollars wisely, get a Fan page setup and start a viral explosion amongst your satisfied customers.

Did you like reading our exclusive collection on website design? We bet you did! We are updating new information on website design by this week. We would like to see you back on our website, to enjoy some more valuable reading. There is a lot; we still have to tell you!

About Alec Tritton

Marketing Consultant helping small and local businesses to get more customers through online marketing Google+ Contact: Facebook | Twitter | More Posts

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